The task for the four months professional internship was to develop a series of projects aimed to identify and calibrate the DNA of Alvaro Cuevas art firm, we achieved to improve the overall image and branding strategy and in the end we created several pieces of performance art, art works and innovative products.


The main goal was to explore and analyze the market conditions and develop a creative direction than reflected the essence of the brand in order to generate huge impact through design.



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